Rise in Malibu

CASE STUDIES

Rise in Malibu

Highest Level of Care in Malibu, California

PROJECT DETAIL

MGMT Digital was chosen as the marketing team for Rise in Malibu, an ultra-luxury detox & residential facility in Malibu in late 2017. We helped solidify branding, designed their entire website and provided search engine optimization, paid advertising management, social media management, and traditional marketing in order to effectively brand, drive traffic and increase the overall census for Rise in Malibu.

Client: Rise in Malibu
Website: https://riseinmalibu.com/

01THE CLIENT

Rise in Malibu is a small and intimate luxury detox and residential facility that focuses on dual diagnosis treatment in early 2018. In the midst of the opioid epidemic, a group of caring professionals got together to form this addiction treatment center. Through holistic, evidence-based treatment, this facility helps clients achieve long-term recovery by addressing and healing not only addiction but underlying conditions.

02THE CHALLENGE

Rise in Malibu was a brand new facility opening in the one of the most saturated treatment areas. We were hired in the early stages to create the Rise in Malibu brand, giving them the opportunity to compete. The MGMT team also had to strategically develop an organic strategy that allowed Rise in Malibu to rank with a brand new domain in a short period of time.

03THE SOLUTION

MGMT Digital created the Rise in Malibu brand by building them a website that expressed that they are not just any treatment center in Malibu. Being a luxury center, the branding needed to show not only their luxury amenities but their highly experienced doctorate level of care and strong clinical team that has years of experience.

On their core pages, we optimized the content, metadata, alt text, links, and more to target related keywords to “luxury malibu drug rehab”, “sober living in malibu”, and “drug and alcohol treatment malibu”. Within their blogs, we have built out long, quality content that targets highly relevant keywords within their space. This helps Rise in Malibu become known as a knowledgeable, experienced company to the users researching addiction treatment.

HOW WE HELPED