[A Trusted Brand in America]
[A Trusted Brand]
MGMT Digital was chosen as the marketing team for SOBA Recovery, a program with multiple locations that focuses on substance abuse in late 2019. We provide web development, search engine optimization, paid advertising management, social media management in order to effectively brand, drive traffic and increase overall census for SOBA Recovery.
Rise in Malibu is a small and intimate luxury detox and residential facility that focuses on dual diagnosis treatment in early 2018. In the midst of the opioid epidemic, a group of caring professionals got together to form this addiction treatment center. Through holistic, evidence-based treatment, this facility helps clients achieve long-term recovery by addressing and healing not only addiction but underlying conditions.
SOBA Recovery has an existing, established brand in the treatment industry. Although they have built a reputable brand, they were previously utilizing a marketing agency that wasn’t producing results. Retargeting and optimizing the multiple SOBA websites needed to happen in order to effectively get their websites ranking. SOBA was also running ineffective paid advertising campaigns.
Find Out Where You Stand
MGMT Digital designed a parent company website and redesigned individual location websites for SOBA Recovery. In the first month, MGMT Digital was able to clean up and optimize the previous work that was being done on each site. Our team restructured SOBA’s paid advertising campaigns and built new landing pages. With a new, more cohesive look, we were able to effectively brand SOBA across multiple channels.
SEO
Web Design
Content
Social Media
Pay Per Click
Facebook Ads
Display Ads
YouTube Ads
Increase Your Census
SOBA Recovery instantly saw lifts in organic rankings and increases in conversions through each service we provide. Managing multiple locations, each location has seen a 40% average increase of overall traffic since we’ve began working together. Today, SOBA Recovery has a consistent flow of traffic, in order to help as many people as they can in Arizona and Texas.
- Soba Mesa has seen a 382% increase in organic positions thanks to MGMT Digital's targeted SEO efforts. With top positions for Mesa keywords and new positions for Arizona-targeted keywords, Soba has seen a 3-5% increase month over month in organic traffic. Thanks to the redesign for the Soba Mesa website, we have also seen a 29% increase in average session durations, a 52% increase in overall conversions, and their bounce rate went from 60% for overall traffic down to 21%.
- Soba Texas has seen a 143% increase in keywords and positions since they began working with MGMT Digital. Soba Texas also was redesigned, and has seen an average bounce rate of 41.5% for organic traffic since the re-design. They are now ranking for top positions in San Antonio for all targeted keywords, including luxury-based keywords which have a lower search volume and higher competition.
- Soba Recovery began as a brand new website and domain, which meant we started with no organic positions prior to working together. Since building a brand new, conversion friendly website, Soba Recovery has seen a 7200% increase in organic keywords and positions in under 6 months. Soba Recovery has seen a 90% increase in organic traffic from the first 3 months of SEO work, with a 17% increase in average session duration. We also saw a 129% increase in overall sessions and 135% increase in new users when comparing the first 3 months of traffic vs. the last 3 months.
