The Importance of Social Media Marketing for Plastic Surgery Clinics

March 1, 2022

Plastic surgery is a billion-dollar industry. Each year millions of procedures are performed across the nation. Clients researching potential plastic surgery options have few limitations on potential providers and service options. Ensuring your clinic appears at the top of their internet searches is essential to bringing new customers to your practice. Social media marketing and a strong internet presence can help your practice get noticed among the competition.

Why is Marketing Vital for Plastic Surgery Clinics?

2020 saw nearly 16 million plastic surgery procedures performed in clinics across the United States. There are more than 20,000 practicing plastic surgeons in America. US residents from all demographics spend billions of dollars annually on plastic surgery and cosmetic procedures each year. 

So how does your practice or plastic surgery clinic ensure local clients choose you over a competitor? The answer is marketing. A strong marketing campaign is vital to online success for businesses of all kinds, especially those with a highly competitive market like plastic surgery.

02Marketing That Makes a Difference.

From digital marketing to consulting, MGMT Digital offers every service your center needs to establish and grow your brand. We are seasoned experts in behavioral healthcare marketing and we will create a strategy that fits your facility’s needs.

How Can Digital Marketing Help Plastic Surgeons

The ways people search for products and services have evolved in the last decade. Today, people are more likely to turn to the internet than ask a family member or friend for a personal recommendation. This may be even more true in instances where the services they seek are personal or private, like plastic surgery or other medical procedures. 

As a practice owner, this knowledge should highlight the vital importance of using a professional web marketing service like MGMT Digital to develop a strong online presence to ensure success in your market. With as many as 85% of your potential clients using the